Tag: Motorsport


  • Max Verstappen has reassured he feels safe at Mexico despite the need of bodyguards blaming “made-up” Perez rivalry. Receiving a tough reception in Austin, Verstappen is expecting worse in Mexico. Booed by Perez fans on the podium, Red Bull have stated the need for bodyguards for the championship winner. Mexico is one of the busiest…

  • In the wake of the news that F1’s viewing figures have declined, it’s apt timing to analyse previous guerrilla marketing campaigns in F1. But first, let’s break down the numbers that are being thrown around recently. Typically, F1 will announce their viewership for the previous year with a dramatic press release. F1 was growing year-on-year by…

  • Nico Hulkenberg has confirmed Audi F1 has shown “interest” in the only German driver on the current grid for 2026. Despite beliefs that Mick Schumacher was the prime target, the Haas driver has appeared as the key target for the German manufacturer. With both Sebastian Vettel and Schumacher taking their leave last season, it leaves…

  • In a recent video, Mercedes’ technical director James Allison has spoken about Lewis Hamilton’s disqualification labelling it as a mistake. Finishing second on track, Hamilton was disqualified due to his plank being too worn. Not the only offender with Charles Leclerc also disqualified, the mistake removed Hamilton of his podium. It has also possibly ruined…

  • Heads of F1 are looking to completely change the sprint format after understanding the current format is not exciting enough. Seen as too boring, the Austin sprint race saw Max Verstappen take another win. With little action, the race triggered a lack of interest from fans with ticket sales taking a hit. In response, F1…

  • Martin Brundle and Lewis Hamilton have stood strong against drivers who have said the heat in Qatar was unsafe to drive in. The 2023 Qatar Grand Prix saw several drivers severely struggle from heat exhaustion. Esteban Ocon threw up in his helmet, Logan Sergeant had to retire, and Lance Stroll nearly passed out.  However, despite…

  • Both George Russell and Lando Norris will hit 100 races this weekend in F1… But who’s been the better driver? Take a short view of the past. In 2019, Russell and Norris both stood on the F1 grid for the first time as fresh-faced rookies. Russell was crowned the F2 champion in 2018 but Norris…

  • Sitting down with his performance coach, Jon Malvern, McLaren driver Lando Norris opened up about how the duo managed his mental health for World Mental Health Day. Celebrating his 100th race this weekend at the Austin Grand Prix along with George Russell and Charles Leclerc, Norris reflected on his past struggles since he started racing,…

  • F1 Academy driver Bianca Bustamante has made history by becoming the first female driver in the McLaren Driver Development Programme. The Philipino driver will represent McLaren on the 2024 F1 Academy grid as part of a new initiative in which all 10 teams must support one driver and have their livery on one car. However,…

  • F1 drivers are set to be paired up with four of the world’s best golfers in the first-ever sports broadcast on Netflix. Officially named the Netflix Cup, the tournament is set to happen on the week of this year’s Las Vegas GP, starting on 14 November, and will see the stars of Netflix’s ‘Drive to…

  • In an unprecedented move, the FIA have decided to reopen an investigation into Lewis Hamilton crossing the track during the Qatar Grand Prix. This is the second time the incident has been under scrutiny, with Formula One’s governing body already having investigated and fined the British driver. Hamilton was forced to retire from the race…

  • How long until the 3-time champ is dethroned? Seems forever and a day since we’ve seen something like this. Believe it or not, there was once a car on the F1 grid with the #33. The 2022 season saw this change. The first #1, since Sebastian Vettel in 2014, was chosen by a certain Dutch…

  • We’re often told that F1 has never been more competitive, but is this really true? When was Formula 1 most competitive? The current F1 grid is incredibly close. Lets take Monaco as an example as the circuit has remained around two miles long, give or take, since the first Grand Prix was run there in…

  • McLaren are suing IndyCar champion and F1 hopeful Alex Palou for over $32 million after he backed out of their contract to join the Woking based team.  Alex Palou has found himself embroiled in yet another contract dispute, with McLaren taking legal action after he backed out of being an IndyCar and reserve F1 driver…

  • Analysis by Buzz Radar shows that in 2023 Formula 1 social stats have drastically dropped. Off the back of Red Bull’s 2023 domination social media mentions, new followers and reach has significantly declined. Buzz Radar used a combination of human analysis and AI data to look at Formula 1 on social media over the past…

  • Ferrari have found themselves at the top of the rankings during Free Practices 1 and 2 at the 2023 Singapore Grand Prix. Mercedes, Aston Martin and McLaren also look to be strong contenders this weekend in a bid to take on championship leaders Red Bull. Free Practice 1 Charles Leclerc had a promising start to…

  • Max Verstappen wins the Italian GP and sets a new Formula 1 record with 10 wins in a row. The Start All the cars were lined up and ready for the start of the Italian GP, unfortunately for the watching Tifosi and Formula 1 fans around the world, it was a bit of am anti…

  • In a crucial qualifying for the Formula 3 Championship, it was decided once again like last year in the pit lane. Gabriel Bortoleto has won the Formula 3 Championship alongside Trident after an early conclusion due to a red flag. Paul Aron takes second in the standings and Josep Martí could not close the gap.…

  • The wait is finally over as Mercedes and Lewis Hamilton have come to an agreement over a new contract. Speculation over Lewis Hamilton and his contract with Meecedes has been at the forefront of discussions within the paddock for some time, with some saying that it the 7-time Champion could retire at the end of…

  • Motorsport is expanding across the globe, but the next milestone could be the 2028 Olympics. The Los Angeles 2028 Olympic Games could include nine new sports; flag football, cricket baseball-softball, lacrosse, breakdancing, karate, kickboxing, squash and motorsport. With the subsequent growth of motorsport in America, particularly Formula 1 it’s no surprise to see motorsport amongst…