Shocking Price Changes
As most of us know Silverstone is one of the most exciting and historic races on the calendar. After all, it is the home of motorsport in the United Kingdom. So with that, it has always had a lot of fan engagement in terms of attendance.
Since the release of Netflix’s Drive To Survive, the world of F1 has been projected into the limelight and has become increasingly popular among younger generations.
After the much-awaited ticket release began Silverstone seemed to profit from Fans’ excitement and fear of losing the chance to grab tickets to the 2023 British Grand Prix.
On the 5th of September Silverstone emailed all customers with a “deal”, They were offering 48 hours priority to ticket sales on the condition you purchased one of their Racing Club Memberships at a cool £99.00 per member.
For those struggling to purchase just general admission alone £99.00 is quite a lot of money considering it is per member. Although they did allow you to buy 4 tickets per membership.
Thursday the 15th of September at 11:38 am fans were greeted with the much-anticipated email inviting them to purchase their GP tickets.
Filled with Hope and Excitement, it soon turned into Panic, Anger and Sadness.
From that email, the long wait ahead was painful, after Six long hours and constant crashing ticket sales were finally suspended by Silverstone due to technical difficulties. Not to mention the ticket prices slowly increasing over time, however, fans couldn’t help the increase as they were actually waiting themselves to be able to checkout. It was almost daylight robbery in front of your own eyes.
Ticket Sale Suspension
Silverstone sent all customers an email informing people of their decision to suspend sales in order to fix the issues arisen. Ticket sales would resume the day after on Friday the 16th at 11:30 am. However, there was no mention that the ticket prices would not be frozen and would still climb while customers couldn’t even purchase tickets.
At 11:30, customers were able to ‘purchase’ tickets, however they were not reaching the final corner to add their chosen tickets to the basket till around 4 pm that afternoon. By which point General Admission tickets had gone from £219.00 Friday to Sunday to £319.00 per ticket.
During the current climate, some fans were forfeiting a holiday in order to attend their home GP.
During the 2022 GP, Thursday tickets were made available to all who held weekend tickets, this year they will have to be paid for as an extra.
Sunday General Admission ticket is £279.00 per ticket!
Price Changes First Release VS Current
These are the price changes which have taken place between the first day they went on sale Thursday vs Friday sale Prices.
Please note some tickets may be SOLD OUT
All tickets are Friday to Sunday Tickets:
General Admission £219.00 Now £319.00
General Admission Plus Ticket £259.00 Now £389.00
Stowe A, B & C £329.00 Now £489.00
Vale £329.00 Now £489.00
Club Corner A & B £389.00 Now £589.00
Club Corner C £539.00 Now £749.00
Hamilton Straight A £539.00 Now £739.00
Hamilton Straight B £439.00 Now £639.00
Abbey A £439.00 Now £639.00
Abbey B £459.00 Now £699.00
The View £389.00 Now £559.00
Farm Curve £289.00 Now £359.00
Village A, B & C £389.00 Now £589.00
Luffield Corner £389.00 Now £609.00
Luffield £389.00 Now £609.00
Woodcote A £389.00 Now £589.00
Woodcote B £389.00 Now £579.00
National Pits Straight £329.00 Now £509.00
Stirling A £329.00 Now £489.00
Stirling B £389.00 Now £499.00
Copse A, B & C £329.00 Now £489.00
Becketts £459.00 Now £669.00
Chapel £389.00 Now £509.00
These figure increases speak for themselves.
Exclusivity
With the current cost of living crisis rising Silverstones price increases only feels like they are almost trying to make it acsessable to those of higher pay. It is no secret, Motorsport is expensive however almost making it exclusive for people to attend is criminal.
Should there be an intervention on pricing? Will they continue to increase prices next year?