HAAS F1 has confirmed that MoneyGram will become the new title sponsor, changing the name of the team to Moneygram HAAS F1 Team from 2023.
HAAS has not had the best of luck with title sponsors with the well-publicized partnership with Rich Energy and the collaboration with Uralkali that ended when Russia attacked Ukraine, which also saw the end of Nikita Mazepin’s time at the team.
The partnership with Moneygram has also been confirmed as a multi-year deal that includes a new livery for the American based team.
We are pleased to welcome an incredible brand like MoneyGram as our new title sponsor, Since our entrance into the F1 World Championship in 2016, Haas F1 Team has earned a reputation of strength, agility and resilience. MoneyGram brings a similar drive to the world of financial services, and we’re ready to work together to maximize results on and off the track.
Gene Haas, Founder and Chairman of Haas F1 Team
MoneyGram is a different company than it was even five years ago. We’ve reinvented ourselves into a global leader in the evolution of cross-border payments with our fast-growing digital business and strong culture of fintech innovation – and we’re just getting started, We will continue to disrupt ourselves to meet the ever-changing financial needs of consumers, and we’re determined to make sure the world knows it. That’s why we’re hitting the accelerator by making our debut into the world of F1 and teaming up with Gene and Haas F1 Team.
Alex Holmes, MoneyGram Chairman and CEO