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Category: News
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Max Verstappen once again tops FP3 as teams prepare for qualifying, with Alex Albon in second while Sergio Perez finishes third. In what was mostly a clean session, Verstappen marginally took the top position in FP3. Making it treble in Mexico. Red Bull looks, once again, the favourite to take pole. While home hero Perez…
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Formula 1 fans witnessed a display of speed and skill as Red Bull’s Max Verstappen dominated the practice sessions ahead of the 2023 Mexican GP, the 19th round of the Formula 1 World Championship. Free Practice 1 Highlights: Verstappen Sets the Pace In the first practice session, Verstappen showcased his prowess by leading the pack…
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In the wake of the news that F1’s viewing figures have declined, it’s apt timing to analyse previous guerrilla marketing campaigns in F1. But first, let’s break down the numbers that are being thrown around recently. Typically, F1 will announce their viewership for the previous year with a dramatic press release. F1 was growing year-on-year by…
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Nico Hulkenberg has confirmed Audi F1 has shown “interest” in the only German driver on the current grid for 2026. Despite beliefs that Mick Schumacher was the prime target, the Haas driver has appeared as the key target for the German manufacturer. With both Sebastian Vettel and Schumacher taking their leave last season, it leaves…
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In an electrifying weekend at Circuit of The Americas (COTA), the 2023 United States Grand Prix roared to life, attracting a crowd of 432,000 passionate fans. While this number marked a slight dip from the previous year’s 440,000 attendees, the excitement on and off the track remained unparalleled. On-Track Thrills Race enthusiasts witnessed thrilling moments…
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F1 Academy champion Marta Garcia receives fully funded seat with PREMA Racing for the 2024 Formula Regional European Championship by Alpine (FRECA), it has been announced today. The 23-year-old driver Marta Garcia was crowned champion of the first F1 Academy season this year. It happened on the final weekend at The Circuit of the Americas…
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In a recent video, Mercedes’ technical director James Allison has spoken about Lewis Hamilton’s disqualification labelling it as a mistake. Finishing second on track, Hamilton was disqualified due to his plank being too worn. Not the only offender with Charles Leclerc also disqualified, the mistake removed Hamilton of his podium. It has also possibly ruined…
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Heads of F1 are looking to completely change the sprint format after understanding the current format is not exciting enough. Seen as too boring, the Austin sprint race saw Max Verstappen take another win. With little action, the race triggered a lack of interest from fans with ticket sales taking a hit. In response, F1…
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Ferrari team principal Fred Vassuer admitted that the team made a mistake to leave Leclerc out on one one-stop strategy in Austin GP. Although he started from pole, Charles Leclerc lost out in the opening of the race to both Lando Norris and Lewis Hamilton. On top of this, he was the only driver to…
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Red Bull Team Principal Christian Horner has stated Sergio Perez doesn’t need to finish second in the driver’s championship to keep his seat. It can be hard to be Max Verstappen‘s teammate. None more have felt this than Sergio Perez who has had his fair share of difficulties in the 2023 F1 season. Perez started…
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Max Verstappen takes victory number 50 in the US GP Race. Both Mercedes and McLaren have shown that they are on their way back into the fight. The first stint of the US GP Race was frantic with cars battling all down the order. The biggest surprise came from the front, with the McLaren of…
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Max Verstappen wins the Austin sprint race, aggressively keeping the lead from Charles Leclerc off the line. Pushing Charles Leclerc nearly off track, protecting his position, the Dutchman remained unchallenged during this weekend’s sprint weekend. While Leclerc tried to take the lead, Verstappen’s defence opened the door for Lewis Hamilton to overtake Leclerc out of…
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It has been another Sprint format race weekend in Austin at The Circuit of the Americas this week, where a number of drivers were looking to earn a strong Sprint position after Qualifying for the Grand Prix yesterday provided mixed results. The Sprint Shootout was designed to be a quicker qualifying, putting pressure on drivers…
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Charles Leclerc takes pole in one of the closest Qualifying sessions in 2023, while Aston Martin fail to get out of Q1. Qualifying 1 The first part of the Austin GP qualifying took its usual time to develop, with most drivers putting in their best laps at the end. Unfortunately for Aston both cars were…
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The French racing team has confirmed that the young Australian driver, Jack Doohan, will participate in the upcoming races in Mexico and Abu Dhabi. Alpine Nurtures Young Talent Alpine’s commitment to fostering emerging drivers is evident as they select Australian driver Jack Doohan for their ‘rookie free practice sessions’ during the forthcoming F1 Grand Prix…
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F1 Academy driver Bianca Bustamante has made history by becoming the first female driver in the McLaren Driver Development Programme. The Philipino driver will represent McLaren on the 2024 F1 Academy grid as part of a new initiative in which all 10 teams must support one driver and have their livery on one car. However,…
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McLaren Formula 1 team principal Andrea Stella has said the team’s new Driver Development Programme signing, 2022 F3 champion Gabriel Bortoleto is an “exciting talent”. The McLaren Development Driver initiative was officially launched in April 2023. Overseen by five-time Le Man winner and former F1 driver Emanuele Pirro, Bortoleto is the most recent signing to…
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Otro Capital has announced to the public that a number of top professionals within the sports industry are set to invest in the Alpine F1 team. The operator-founded private investment firm have confirmed the professionals investing in Alpine F1 include: Patrick Mahomes, Travis Kelce, Rory Mcllroy, Anthony Joshua, Trent Alexander-Arnold, Juan Mata and Roger Ehrenberg.…
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In an unprecedented move, the FIA have decided to reopen an investigation into Lewis Hamilton crossing the track during the Qatar Grand Prix. This is the second time the incident has been under scrutiny, with Formula One’s governing body already having investigated and fined the British driver. Hamilton was forced to retire from the race…
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Bernie Ecclestone, the former boss of Formula One, has been given a suspended sentence after pleading guilty to fraud. The 92-year-old did not declare more than £400m held in a trust in Singapore when asked by tax authorities in 2015. Ecclestone has agreed in a civil settlement to repay almost £653m to HM Revenues and…