The Formula 1 Exhibition to Launch in London on August 23, 2024

The much-anticipated Formula 1 Exhibition is set to open at ExCeL London, promising an unparalleled experience with iconic championship-winning cars, exclusive artefacts, and state-of-the-art simulators.

London Welcomes the Formula 1 Exhibition

London has been announced as the next city to host the renowned Formula 1 Exhibition, following successful shows in Madrid, Vienna, and Toronto. Scheduled to open on August 23rd, 2024, at ExCeL London, this event will offer motorsport fans an exciting opportunity to explore the world of Formula 1.

Credit: The Formula 1® Exhibition

An Expanded and Enhanced Exhibition

After receiving widespread acclaim in Madrid, the London edition is expected to be the most extensive F1 Exhibition yet. It will feature new additions, including iconic Formula 1 cars and historic memorabilia.

A new collaboration with Silverstone Museum will highlight unique stories from the British Grand Prix. Visitors will also get the chance to try out cutting-edge racing simulators using official F1 gaming equipment, with all participants entered into a monthly draw to win tickets for the 2025 British Grand Prix at Silverstone.

Credit: The Formula 1® Exhibition

Immersive Six-Room Experience

Spanning six custom-designed rooms, the exhibition offers an immersive journey through the history and future of Formula 1. Contributions from legendary teams, drivers, and experts will be showcased, including the remains of Romain Grosjean’s 2020 Bahrain crash car and insights into Pirelli’s new FSC tyre technology.

Credit: The Formula 1® Exhibition

Insights from Formula 1 Leaders

Emily Prazer, Chief Commercial Officer of Formula 1, shared her enthusiasm, saying, “Bringing the F1 Exhibition to London is a tribute to the British teams, drivers, and personalities who have made significant contributions to F1 history.”

The exhibition has been a hit since its debut in Madrid, with successful shows in Vienna and Toronto. It engages both dedicated fans and new audiences, extending F1’s appeal beyond the racetrack. London, being one of the world’s most culturally vibrant cities, is the perfect location, and we look forward to welcoming visitors from around the globe.”

Timothy Harvey, Lead Curator and Producer of The Formula 1 Exhibition, commented, “The global response to the exhibition has been incredible. London was always going to be a standout location for us. Each exhibition reflects the national heritage of its host, and with Britain being the home of racing, this show will be truly special.”

“We also have some exciting new additions for London, including some amazing cars – we can’t wait to open our doors!”

Exhibition Highlights

The exhibition begins with the Once Upon A Time In Formula 1 room, featuring a gallery that chronicles the sport’s defining moments. The Design Lab offers an inside look at a Formula 1 factory, with contributions from Williams Racing and Stake F1 Team KICK Sauber.

The Drivers and Duels section will highlight the stories of iconic drivers, featuring Lewis Hamilton’s kart and a unique film collaboration with Pierre Gasly and his family.

Credit: The Formula 1® Exhibition

Revolution By Design will showcase significant technological innovations and future advancements, with input from McLaren Racing, Scuderia Ferrari, Mercedes AMG Petronas F1 Team, and former driver and F1 Academy Managing Director Susie Wolff.

The Survival room will display the charred remains of Romain Grosjean’s HAAS race car from his dramatic 2020 crash in Bahrain, highlighting safety improvements in the sport. The exhibition will culminate with The Pit Wall, an immersive experience allowing fans to relive some of Formula 1’s greatest moments.

Credit: The Formula 1® Exhibition

Ticket Information

Tickets will be available for pre-sale to those on the exclusive waitlist starting at 10am on Tuesday, June 25th. It’s followed by an Eventim pre-sale at 10am on Wednesday and June 26th. Public sales start at 10am on Friday, June 28th. Ticket prices start from £14 for children (ages 5-16) and £25 for adults (17+). Group bookings, VIP Podium tickets, and corporate event opportunities are also available.

For more information and to join the waitlist, visit: www.f1exhibition.com/london.